New customer for Akanoo: reichelt elektronik

We are happy to welcome reichelt elektronik as a new customer for Akanoo Onsite Marketing.

With 45 years’ business experience reichelt is offering low priced products in  superior  quality in  their innovative online store. They have become one of the largest electronic distributors in Europe with a standard product range containing over 85,000 products.

We are looking forward to helping reichelt elektronik generate more revenue with personalized onsite campaigns!

Meet our intern Karsten

Karsten has joined our team in June as an intern for data science. We asked him a few questions that you can get a good impression of what he is doing here.

What have you done before joining us?

I am currently studying at the University of Hamburg for my master’s degree in business administration.

What are your responsibilities at Akanoo?

Everything data science and statistics related.

What do you enjoy most about your work?

I really like the variety of tasks and the steep learning curve in the data science field.

And what do you usually do after work?

Sports or recording music.

Which colleague would you take with you to a lonely island and why?

Bendix. I’m confident he would be able to start a farm and develop a watering system for all the plants.

Which attraction/part of Hamburg do you think you should definitely visit and why?

One of the lakes in and around Hamburg for a refreshing swim.

Which apps could you never do without and why

Google Maps and HVV to find the fastest way to my next destination and Audible and iTunes U to keep me entertained and learn something new while travelling.

On the web you can find me here:

Xing 

New customer uhrzeit.org

We are happy to welcome uhrzeit.org as our new customer for Akanoo onsite marketing.

Created as the result of a coincidence during a scavenger hunt, uhrzeit.org was the first German website showing the exact time in cooperation with the technical institute for physics in Braunschweig.
In 2003 the online shop was founded and since then the e-commerce company from Hamburg has become the most visited online shop for watches in Germany.

Akanoo’s real-time tracking & targeting with succesful campaigns at exactly the right time seem to be a perfect match and we are looking forward to creating many exciting campaigns together.

Meet our new Senior Sales Manager Sebastian

 
Sebastian has joined our team as a Senior Sales Manager in May. To give you a better impression of what he is doing here at Akanoo we asked him to answer a few questions.
What did you do before you came to us ?
I have worked for Groupon, Yelp and an Internet agency for Google AdWords.
What are your responsibilities at Akanoo?
I am employed as a Senior Sales Manager. My responsibilities are:
  • Cold call, direct Email and perform other lead generation activities
  • Develop and follow up on business leads
  • Pipeline management
  • Closing the deals
What do you like most about your work?
Speaking with my clients about their specific goals. I love the whole sales process.
And what do you usually do after work?
I like to walk around the Alster after work.
Which colleague would you take with you to a deserted island and why?
Just me, the girl of my dreams, with a yacht on the water and a knife in my pocket (to open a coconut in case ), suncream and a helicopter.
What attraction / part of Hamburg do you think you should visit and why?
Akanoo Mittelweg 121…and be my guest.
What apps can you never do without and why?
  • UFC
  • Netflix
  • Spotify
  • WhatsApp
On the Internet you can find me here:

New customers for Akanoo: Erwin Müller and Sport-Thieme


We are happy to announce our new collaborations for our onsite marketing with Erwin Müller and Sport-Thieme.

Founded in 1951 Erwin Müller is a specialist mail order supplier focusing on home textiles and decorations. Their offer includes unique customization service and is available to international clients as well. We are looking forward to support them with successful onsite campaigns.

Sport-Thieme is the number 1 for institutional sport with more than 65 years of offering quality sports goods for fair prices. You can find over 13.000 items and accessories for over 70 different sports in their online shop! We will be happy to increase the number of 250.000 happy clients so far.

We heartily welcome our new customers at Akanoo!

Meet our new working student Antonia

Antonia has joined our team as a working student for Public Relations and Marketing in August. To give you a better impression of her we asked her to answer our questionnaire for new team members.

What have you done before joining us?

I am studying social economics with the focus on sociology and I worked for an Italian Restaurant for three years.

What are your responsibilities at Akanoo?

I am responsible for tasks related to Public Relations, Marketing and HR  for example, to find new employees or prepare event applications. Also, I am responsible for the Social Media channels and keep our followers updated about what is going on at Akanoo.

What do you enjoy most about your work?

That Akanoo has a team which is young and dynamic.

And what do you usually do after work?

Meet my friends, go the basketball training, see my family.

Which colleague would you take with you to a lonely island and why?

I think I would take everybody with me. They all have their own character and abilities to contribute to the team.

Which attraction/part of Hamburg do you think you should definitely visit and why?

I think the city park because you can do a lot of different activities there, like swimming or just drink a coffee.

Which apps could you never do without and why?

It depends on the occasion, sometimes it is the car2go app when it is late and raining, other times it also can be Facebook when I want to check what my friends are doing.

These blogs/websites belong to my daily reading:

  • Instagram
  • Facebook.com
  • Spiegel Online
  • Pinterest.com

On the web you can find me here: LinkedIn 

Meet our new working student Kevin

Kevin has joined our team as a working student for Pre-Sales in June. To give you a better impression of him we asked him to answer our questionnaire for new team members.

What did you do before you came to us?

In fact, the same as now – study and run my own business.

What are your responsibilities at Akanoo?

My responsibility is to talk to customers and find out if our service can help them to increase their revenue.

What do you like most about your work?

The team is really great. It is less “just a job”, but more fun to work with everyone. Everyone helps each other and it’s a nice atmosphere.

And what do you usually do after work?

Usually also work, but I equally like to go out with friends, read, go to the cinema and do athletics.

Which colleague would you take with you to a deserted island and why?

Actually, I would make a lottery, because I like everyone alike.

What attraction / part of Hamburg do you think you should visit and why?

Depends why and when – but now in the summer I would recommend Planten& Blomen before and at sunset.

What apps can you never do without and why?

Actually the Google app because I have access to all the information at any time.

On the Internet you can find me here: Xing

New customers for Akanoo Onsite Marketing: Eterna

We are happy to welcome Eterna as a new customer for Akanoo Onsite Marketing. Eterna is a fashion label with a long tradition. Since 1863 Eterna has been selling high-quality shirts and blouses. Today, the company is the European market leader with a yearly revenue of about 101.7 million Euro.

We are looking forward to helping Eterna generating more revenue with personalized onsite campaigns!

New Data Insights Case Study with Deichmann published

We are happy to announce that a new case study with our client Deichmann is available for download now. The case study shows you how Deichmann, a European market leader in the footwear retail sector, uses our Data Insights benchmarks to optimize its online shop and thus increase its conversion rate and revenue.

Akanoo Insights analyses more than 70 million shop visitors per month for its customers and based on this data identifies for every shop the most promising avenues for onsite improvement. The case study with Deichmann gives you a deeper understanding how such improvements look like.

You can read and download the Deichmann case study here: http://akanoo.com/casestudy-deichmann

We thank Deichmann for the successful collaboration and we are looking forward to identify even more optimization potential in the future.

Meet our new Senior Corporation Manager Monica

We are happy to welcome Monica as part of our Sales team. In her interview, she will tell you a bit more about her background, her responsibilities at Akanoo and what she is doing in her free time:

What have you done before joining us?

After studying Architecture/ Design and later Electrical Engineering at NYU, I landed at Mühlbauer AG as a Sales Engineer and then followed the same Sales path for the past 12 years. Moved back to Germany in 2010, after 3 years working at Oracle and have worked for Dell/ EMC, Mailjet and Webtrekk in Munich, Paris and Berlin before joining Akanoo.

What are your responsibilities at Akanoo?

I’m the Senior Corporation Manager at Akanoo meaning the Sales point to our major target markets DACH and also responsible for expanding Akanoo internationally and winning new great customers.

What do you enjoy the most about your work?

I love Sales and have been expanding German, French and American companies in Europe, North America and also MENA. Sales is very emotional to me and I love offering Akanoo solutions to companies that struggling with communicating to their non-buyers and help turn them into buyers and increase their turnover.

And what do you usually do after work?

Yoga, Kick-Boxing, Jogging, Fashion and Interior Design, I believe I am a little bit of both intro- and extrovert and always try to keep the balance by spending some quiet time drawing sketches, reading books and watching movies!

Which colleague would you take with you to a lonely island and why?

I’d take Gwen with me, we will talk only in French so that I can remember some forgotten French language skills of mine ;-), She’s very patient with my French and a perfect teacher!

Which attraction/part of Hamburg do you think you should definitely visit and why?

As an architect/ designer myself, I am very looking forward to visiting Elphi (Elbphilharmonie) as it is one the largest and most acoustically advanced concert halls in the world. And of course the chocolate museum (yam yam yam)!

Which apps could you never do without and why?

I can’t live up without my online banking Sparkasse, Facebook, Instagram, Twitter, WhatsApp, Telegram apps.

These blogs/websites belong to my daily reading:

Twitter, Facebook & Insta, Online Marketing, Internet World, …

On the web you can find me here:

LinkedIn